Monterey Bay: Behind the Colorways


onterey Bay is so much more to us than colorway inspiration. This jewel is home to one of the best studied pieces of ocean on the planet, and with help will continue to be a model of environmental protection done right!

Monterey Bay National Marine Sanctuary

is the largest protected ocean area in the continental US. These waters, known as the “Serengeti of the Sea,” start at the southern end of Big Sur and extend 6,000 square miles up past San Francisco. 

The better we understand the ocean and the issues, the better we can fix the problems! From overfishing, to pollution. Research here has serious purpose. This is a place where over 30 leading institutions collaborate to study the ocean and its issues. Learn more about the sanctuary!

Monterey Bay Aquarium

Photo credit: Zhan Zhang

Gorgeous, serene and a powerful player in protecting our oceans. This landmark is home to thousands of animals and plants from jellies to sea turtles. Their conservation and science programs are busy....

  • bringing science to decision makers to help protect California's oceans
  • helping southern sea otters, white sharks, and blue fin tuna populations recover
  • creating effective sustainable seafood standards globally
  • helping address the plastic pollution crisis
  • championing climate action for the oceans


The Humpback Whale

These massive creatures the size of buses are known for launching their bodies completely out of the water. They migrate thousands of miles every year, and pass through Monterey with their calves on their way to the warm Costa Rican waters in the winter. Their knobby and colorful markings make them easy to identify as individuals that can be tracked throughout their lifetimes. 

Humpback whales were hunted to near extinction before a 1966 hunting moratorium, and have since made great strides in recovery. Today they are threatened by entanglement from fishing gear and ship strikes; both can be fatal. Ocean noise from ships, sonar and drilling can cause whales to be driven away from their habitats and can sometimes even to drive some to strand on beaches. NOAA's goal is to help them recover to 60% of their original population size before the days of commercial hunting. Wonderful laws and regulations are being managed to help protect these amazing creatures!

You can support the whales by supporting a marine sanctuary and a slew of other things.   Photo credit: Jorge Vasconez

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